Closet Swap – Don’t Shop, Swap

I have been swapping and borrowing clothes with my friends informally for quite a while now and also swapping with complete strangers on my website Posh-Swaps. Swapping and borrowing is a great way to refresh your wardrobe without buying something new and without spending any money. It is the perfect way to satisfy your desire for new looks without damaging the environment.

Now there is an exciting new way to discover clothes with your friends for free – Closet Swap. The website has been commissioned by Channel 4 with the aim of getting people to buy less.  You can upload and organise your clothes in your closet, see your friends’ closets and swap clothes. The process of borrowing clothes from friends is now completely digitalised and there is even a Facebook and Iphone app.  You can snap a photo with the Closet Cam and send a Fashion SOS to your friends to see if they have something similar you can borrow helping you to buy less.

The Fashion Finder feature of the website and iphone app also looks really interesting. You can put in a postcode and it will tell you all of the vintage stores nearby or places that sell sustainable wears.

What do you think? are you ready to open up your wardrobe to your friends?

With warmest wishes

Ceri X


2 thoughts on “Closet Swap – Don’t Shop, Swap

  1. It’s an intriguing idea, although I’d be doing more borrowing than lending at the moment. Friends and I have done swaps before but borrowing probably wouldn’t work for me at the moment as I’m not particularly near anyone. I’d be interested to look at your posh-swaps website though. Is there a link on here?
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